Put in your support, keep The Alternate Side in effect!
The Alternate Side was created to bring emerging artists, independent and local bands to an underserved audience...you. Its initial funding came from a grant from the New York State Music Fund to fill a void in the New York City radio landscape.
Now The Alternate Side's funding must come from listeners. We're a listener-supported organization similar to WFUV, where more than half the funding comes from individuals. Commercial-free radio means free of corporate influence. You keep us independent and you keep us on our toes! You literally keep us on the air. And your support translates to support for the local music community, too.
Support The Alternate Side:
$35 Contribution gets you some swag. We'll send you buttons and stickers, etc. Plus you get (at no additional charge) a warm and fuzzy feeling. Really. [contribute here]
The Alternate Side Bonus Gift!
$50 Contribution gets you the official Alternate Side T-shirt (below) and some swag. [contribute here]
Contributions of $100 and more are highly encouraged, you'll be Alt-Insider and more, you'll be thanked profusely for your generosity. Support The Alternate Side today, it's future depends on you. Contributions to the Alternate Side are tax deductible to the full extent allowed by law. [contribute here]
Business Support of The Alternate Side
A portion of our funding is from local businesses who contribute to The Alternate Side. Their short messages, called 'underwriting,' identify those businesses to you. We encourage listeners to support the businesses that support us. Got a business or service or show that needs some publicity? Reach out to the New York Metro area and around the world. More info:
Shari Rosen Ascher, 718-817-4550
Or E-Mail Underwriting Sales